Facebook is big. No, Facebook is massive! Here is one quick stat; worldwide, there are over 1.86 billion monthly active Facebook users (Facebook MAUs) which is a 17 percent increase year over year. (Source: Facebook as of 2017/02/01) What does this mean for you and me? Well in case you had any lingering doubts, statistically, Facebook is too big to ignore.
Something your company can take advantage of is the ability to integrate with Facebook and other important applications through services such as zapier. The You’ve Got Leads CRM now has the ability to allow YGL users to collect leads directly into their YGL account through Facebook Lead Ads using our integration with Zapier.
If you've never worked with Zapier before, it is relatively straightforward. First you simply create an account with Zapier and then create a "Zap", which helps connect the two applications. In this instance the trigger app would be Facebook and the action app would be YGL. Each application will also require some way to identify you. In YGL’s case, we have a unique (API) key that is specific to each community, when you setup a Zap it will ask you for this information.
The YGL Support team can activate the Integrations Tab for you upon request from the admin user for your account. A full description and instructional document which outlines the steps to setting up an integration with You’ve Got Leads and Zapier can be found here .
Facebook Lead Ads have proved to be a worthwhile advertising investment for many companies. Services like Zapier make it possible for CRMs like You’ve Got Leads to integrate with this valuable lead resource and save companies time and money involved with not only securing new leads for their organization but tracking them as well.
To find out more about our specialized software You’ve Got Leads, and how it can help senior living businesses, click HERE for a free online demo.